Thursday, May 22, 2008

Gwyneth Paltrow, New Face of Tod's

Gwyneth Paltrow has been tapped as the new face for Tod's. Mario Testino shot a series of ads featuring the actress in Capri that will run for the brand's fall/winter 2008/2009 campaign beginning in August. Gwyneth's said, "Italian style is very sexy, very womanly and what I love is that it seems to have so many different inspirations." For his part, Tod's Group president Diego Della Valle said that, "It had to be Gwyneth Paltrow. She's the perfect ambassador for the brand - modern, charming, with a strong sense of family. To me, she's the contemporary embodiment of Audrey Hepburn." Woah! Let's not go that far! That's just crazy talk!


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