Wednesday, July 1, 2009

Beyonce to Launch Sasha Fierce Clothing Line

What's better than having one moderately successful clothing line? Having a second for your alter ego. Beyonce has decided to launch a new junior's apparel line inspired by her on stage personality Sasha Fierce. The collection will be a branch off from her already existing line House of Dereon, but unlike HOD Sasha Fierce will be more affordable to fit the teenage demographic she is catering to. The collection will include sportswear, outerwear, handbags, footwear, eyewear, lingerie and jewelry. So far it has been picked up by department stores including Macy’s and Dillard’s, and is expected to retail for around $25 to $75.
Below are a couple more samples taken from the upcoming line, and although they do look cute I must say, Beyonce isn't exactly reinventing the wheel with this one. It's black on black on silver which, although it is chic, is something we've already been seeing a lot of on the runways and in real life. But what do you think of these designs? Would you buy them?


Carsi said...

they're a definite improvement of the tacky wares her mom pushes on HSN and the Dereon stuff, but I don't think it'll last too long

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